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VANNES - organic and fair-trade cosmetics based on argan and prickly pear oils - €310,000 turnover |
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Context:
Since 2002, Jacqueline Alno successfully developped ARGANDIA by focusing on her oils quality and by setting up fairtrade and organic channels with Morocco. As her products are now distributed in more than 600 shops in France, she feels the need for a better communication about her products and her commitments, and for increasing the brand awareness. Since the 1st press advertising in 2009, communication projects have kept flowing and the partnership has even extended to new products development. |
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ARGANDIA
